site stats

H&M Spring Campaign and Conscious Collection 2011

H&M has released its spring campaign 2011 inspired by the seventies ads, featuring super models Freja Beha Erichsen and Raquel Zimmermann. H&M always surprises its fans with completely a new and fresh collection, which is especially suitable for the youth. For the upcoming season it presented its wonderful spring awakening collection, mainly consisting of many denim items, such as ladies jeans, shirts, shorts, parkas and ponchos, also long and sleek dresses, which perfectly match women of any shape. Actually this year maxi dresses are in the list of the trendiest clothing.

H&M used neutral shades of colors in its collection, which are very versatile and allow an array of various combinations. These mild colors may seem quite boring to many fashionizers, however they express lightness, femininity and elegance. There are lots of great clogs, belts and other fashion accessories used in the collection that can be perfectly combined with your clothing of any style.

Jakob Hedberg was the one to feature the new campaign of H&M presenting men’s collection for the upcoming season. It was characterized by the mix of light and easy clothing, which will give you a fresh and breezy look.

This is not all that H&M has prepared for its fan. On April 14, 2011 H&M will launch its completely fresh collection for spring/summer 2011, the main characteristic feature of which is the combination of style and sustainability. The new Conscious Collection of H&M whispers innocents, purity and luxurious style, all in one reflected in the gorgeous white color and organic fabric. It expresses chic and simplicity, femininity and elegance.


The Conscious Collection spreads some romantic feel presenting its lovely loose dresses, tunics, floaty skirts, lace dresses, pants and cute shorts, all of which together characterize the beauty and style of this fabulous collection.
This gorgeous new collection features not only women’s clothing, but also men’s. So this fabulous white fashion collection will hit the wardrobes of everybody, despite the gender.

Photos © Fashioncraz, The Fashionisto